Trained from us
- From Unicorn tech companies, rising startups
- to embassies and commercial chambers of commerce
- We have trained over 1500 people.
For the first time, a course for Product leaders and teams who want to acquire "superpowers." Learn how to collect, analyze, and utilize customer insights, using models of psychology and high-level qualitative research, just like it's done in huge tech companies.
Gain a skill you can use and advertise internationally and stand out as a digital product or growth professional.
Our lessons are taking place live but get recorded and uploaded to our hub so you can watch them again when you want at your pace.
Seize the opportunity of the remote economy while you can and acquire skills that you can "sell" anywhere.
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Have you ever launched a feature with great excitement only to realise that few to no users wanted to use it?
Are you building mainly to match-up competition or based on what various stakeholders are asking?
Are you losing customers (churn rate) because "it's to expensive for me" or because "Not using it anymore"?
Are you feeling confused about what to build next, for whom and how?
If you answered yes in any of the above questions, then you are a perfect candidate for the Customer Insights Course.
We will learn what kind of customer insights you need to make a collection plan.
We will learn techniques for collecting customer insights at scale on autopilot.
We will learn how to analyze customer insights as well as AI tools that help us.
We will learn to take precise strategic and tactical decisions through customer insights.
We will learn the Jobs-to-be-done model used by the largest tech companies.
We will learn technical applications of the Jobs-to-be-done model that give us an advantage in the market.
We will learn how to conduct customer interviews with techniques derived from psychotherapy.
We will practice customer interviews to be able to implement them in our companies.
Hello, I am Angelos and I will be your instructor in almost all the programs of the Product-led Academy. If you know me at all, you know that you can simply find me online and start a conversation. Don't hesitate!
I started working in digital at the age of 19 as a marketer. At 23, I got my first managerial position in marketing, and at 27, I led the digital image of Greece abroad. From 27 to 33, I lived in London and Strasbourg, making a career turn towards Product. I have taught over 1500 people and collaborated with over 100 technology products. I have built a name for myself abroad with my work, and a simple search will answer many of your questions. I would be delighted to be your instructor on this journey towards product expertise.
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After getting our team on a Feedback-driven Growth session with Aggelos, our team just gets our customers on a whole new level. It's like we've got this no-nonsense roadmap to really understanding what our customers want — no more second-guessing or shooting in the dark. Aggelos hands you the tools to cut through the noise and hone in on what your customers are really trying to tell you.
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We reached out to Aggelos because we needed someone who knows the ins and outs of collecting and analysing customer insights since our team often needs to conduct interviews. His training style was interactive, and he focused on practical things. He went above and beyond to ensure everyone was ready to get into the trenches. If you have a chance to work with him, take it with no second thought.
This course is aimed at senior Product leaders, or teams, as well as Tech founders as the information taught requires relevant experience.
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